A practical comparison for retail teams deciding between movement-led storefront displays and traditional static setups.
| Criteria | Moving Mannequin | Static Display |
|---|---|---|
| Stop-rate from foot traffic | High attention capture through controlled movement | Lower initial stop-rate in busy streets |
| Campaign storytelling | Dynamic narrative around hero SKUs | Limited storytelling range |
| Premium perception | Strong visual differentiation | Can blend into surrounding window noise |
| Rollout path | Pilot rental then scale by location | Simple deployment but lower uplift potential |
Rental starts from AUD 300/month. Best results come from campaign-led deployment, not static long-term installation.
Why moving mannequins outperform static mannequins
Attention lift
Moving displays stop more passers-by than static windows in competitive streets.
Social amplification
People are more likely to film, share, and tag your storefront when the display moves.
Walk-in growth
Higher window curiosity usually translates into more qualified store visits.
Premium brand signal
Your store feels more advanced, modern, and high-value at first glance.
Faster ROI path
Entry from AUD 300/month keeps risk low while testing measurable uplift.
Results depend on location, offer, and execution, but motion-led displays consistently increase memorability compared to static mannequin-only setups.
Turn your storefront into a traffic magnet
Start from AUD 300/month. We help you pick the right mannequin model, launch quickly, and measure attention + walk-in impact before scaling.
Prefer email? info@motionmannequin.com
FAQ
Is static display always ineffective?
No. It can work for baseline merchandising, but movement usually outperforms for attention-led campaigns.
Can we combine both formats?
Yes. Many retailers use moving mannequin as the hero anchor with static supporting products.